Who We Are
SSR VINA is a company committed to a sustainable forestry supply chain model, with comprehensive capabilities spanning from tree planting and legal, sustainable timber harvesting to the production and supply of finished wood products for both domestic and international markets. We specialize in cultivating and harvesting rubberwood and acacia from FSC-certified forests, ensuring a stable, eco-friendly, and high-quality source of raw materials.
With over 15 years of experience, SSR VINA is not only a manufacturer of finger joint wood boards, butcher block countertops, decorative furniture, and kitchenware, but also a trusted partner in providing custom wood solutions tailored to client specifications. In addition to locally sourced timber, we also import premium pine and melaleuca wood from Laos and Cambodia, expanding our product portfolio to meet diverse market demands.
By the Numbers
Our Purpose
Our goal is to restructure the sustainable forestry system, from seedling cultivation and forest planting to producing products sourced from sustainably grown forests. We aim to create jobs and increase income for tree growers.
Our Vision
- Deliver world-class wood products from sustainable plantation forests.
- Innovate continuously to meet global quality standards.
- Leverage technology to elevate customer operations.
- Lead in sustainable, eco-friendly wood materials.


Our Mission
SSR VINA creates sustainable values for:
- Customers
- Employees
- Partners
- The Community
Sustainable Development
Promoting long-term environmental and social responsibility throughout the supply chain.
Quality & Innovation
Investing in cutting-edge processes to maintain excellence and global competitiveness.
Global Partnerships
Expanding into international markets with trusted strategic alliances and OEM/ODM strength.
Human Capital Development
Fostering talent and building a workforce that thrives on impact and integrity.

SSR is committed to becoming the world’s leading wood products company. We maintain a strong wood ecosystem from tree varieties and forest plantations to finished wood products for households. Our team stays responsive to global market shifts to deliver timely, effective solutions.
As international markets evolve, with more options and E-commerce expanding to over 200 countries, SSR continues to grow through a blended B2B and B2C model – both online and offline – to stay closer to global customers.
We sincerely thank our partners and customers worldwide for their ongoing support and shared growth.
Mr. Hung Van Vu
President & CEO
SSR's Core Values
We build our businesses on a foundation of trust and loyalty with our stakeholders and within our teams.

Governance
We lead our team towards sustainable and limitless success

Reliability
We are committed to dependability, taking responsibility for products, people, and the community.

Collaboration
Promoting knowledge-sharing and encouraging a spirit of cooperation.

Innovation
Always looking for creative solutions, leading the wood industry trends.
Customer Core Value
We build our businesses on a foundation of trust and loyalty with our stakeholders and within our teams.

Excellence
Ensuring every experience meets the highest standards. Constantly refining for excellence.

Consumer-driven
Passionately listening to customer needs, delivering exceptional experiences beyond expectations.

Social Responsibility
Implementing green production practices to minimize environmental impact. Contributing to sustainable social development.

Inclusion
Respect and fairness for all, fostering diversity and inclusion.
Company Profile
Company name:
SSR VINA Co., Ltd (SSR VINA)
Founded in:
December 2009
President & CEO:
Mr. Hung Van Vu
Headquarter & Showroom:
Ground Floor, The Manor Officetel, No.89 Nguyen Huu Canh Street, Ward 22, Binh Thanh District, Ho Chi Minh City, Vietnam
Factory system:
Phu Tho Area: Doan Hung, Phu Tho
Binh Dinh Area: Phu Cat, Binh Dinh
Binh Duong Area: Bau Bang, Binh Duong
Main Business:
SSR Vina Co., Ltd. has achieved world-class standards in the design and production of finger-joint wood, consumer wood, and international-grade pulp sourced from Vietnamese plantation forests and exported to global markets.
Current markets:
USA, Korea, North America, Asia, Middle East, EU.
